INTD 318W0820% DUE NOW

Design
build.

AND WHAT YOU ARE NOT BUILDINGMON 16 NOV 2026

Last CM-owned session. It collects the 20% at 3:25 and then serves the four weeks after it: W09 UAT, W10 business model, W11 the report, W12 the showcase. Dec 14 is the last day of term and nothing slips past it.

The real product of this afternoon is not the build block. It is eighteen honest cut lists.

Four gates. Checked here, now.

AI USE STATEMENT
Attached.
VISUAL CONTEXT
The W07 one, submitted alongside the system.
CONTRAST
Checked, with the figures recorded.
THE PROTOTYPE OPENS
A link or file that opens, for both markers.

A gate is a condition, not a criterion. Missing one comes back unmarked, not marked down.

Check them in the room as work comes in. A student with a dead prototype link finds out at 3:30 with the laptop open, instead of in a grade comment a fortnight later. Each of these is a thirty-second fix here and a real problem anywhere else.

This is the tightest fifteen minutes in the term: eighteen students, four checks. Have the mechanism decided before you walk in.

One line each: the rule your own prototype breaks most often.

You each wrote three to five rules. The honest answer is never none.

The standup has a specific job. Hearing seventeen other people admit the same thing stops the rest of the afternoon being defensive. Today is about cutting, and nobody cuts well while defending.

If someone says “none”, ask which rule is so loose it cannot be broken. That is the more interesting failure.

INPUT · 20 MIN

You drew a map
in September.

Design methodologies, second pass. Twenty minutes including the demo, which is most of it.

Running a method twice is not doing it twice.

Your W03 journey map was drawn before customer discovery, before the proposal, before a prototype existed, and before your venture had a visual position.

It was a hypothesis, drawn honestly, from a canvas. Five weeks of evidence have happened since.

Name the five weeks specifically: W04 discovery, W05 proposal, W06 prototype, W07 art direction. Vagueness makes this sound like busywork. Specificity makes the point obvious.

Say plainly that the first map is not being marked and was not wasted. Students suspect design methods of being ritual, and they are often right. This session settles the question either way.

Three marks. Live, on one real map.

CONFIRMED
The evidence since September supports this. It stays.
WRONG
Discovery, testing or building showed this is not how it goes.
NEVER REACHED
Real people did not get this far.
Your W03 map, re-marked against what you now knowHears about itCONFIRMEDSigns upCONFIRMEDInvites a friendWRONGBuilds a profileNEVER REACHEDUpgradesNEVER REACHEDEverything behind here is the cut listA feature behind a step nobody reaches is not a feature.It is an assumption with a UI, and it is the cheapest thing you will ever cut.The first map was a hypothesis. This one is a finding. The gap between them is the work.

Same venture that volunteered in W07, asked again. Two things on screen: their W03 map as drawn on 28 September, and their prototype as it stands today. Walk the map stage by stage and mark it live.

Do not rush to the third category. Let it arrive. It lands hard, because the student usually built something there.

The first map was
a hypothesis.
This one is a finding. →

THE GAP BETWEEN THEM IS THE WORK

The full line: “Your first map was a hypothesis and you drew it honestly. This one is a finding. Nothing in the gap between them is wasted work. The gap is the work. And everything on the far side of a step nobody reaches is something you get to stop building today.”

Say the last part plainly. Students hear “cut” as failure. On a four-week runway it is the highest-value decision available to them, and the framing has to make that true rather than consoling.

This session’s instance of the frame.

THE LIFT

The states you would otherwise skip (empty, loading, error, first-run), generated fast and consistently against your system. The unglamorous 40% of a prototype that decides whether it survives a demo.

THE LIE

Ask it what to build next and it returns a plausible product, not a shippable one. It optimises for what a complete thing looks like. It will never tell you to cut anything.

THE CATCH

You know the date. You know what next week’s UAT is about to test, and which steps real people reached. It knows none of that, and it cannot see your calendar.

“It will never tell you to cut anything” is the line that matters here. Every model in the room is trained to be helpful, and helpful reads as additive. On a four-week runway that is a liability.

INPUT · 15 MIN

What are you
not building?

A cut list is a dated record of what you are not building, and why.

NOT A BACKLOG
A backlog is a promise. You will not keep it, and everyone reading it knows that.
DATED
So that a decision made today can be revisited in December on purpose rather than by drift.
WITH A REASON
The “why” column cannot be left blank. That column is the whole artifact.

The template has a why column that cannot be left blank. Say that out loud. The first instinct is to list features and fill in the reasons later, and later does not happen.

Cut from evidence, not from time.

Both produce a short list. Only one is defensible in December, and only one tells you the right thing to cut.

FROM EVIDENCE
“Nobody reached this step in testing, so the three screens behind it are out.”
FROM TIME
“I ran out of time.” That is something that happened to you, not a decision you made.

The rubric can tell these apart, and so can a panel in December. It is also better decision-making: cutting by evidence removes the right things, cutting by time removes whatever is nearest the end of the list.

Cutting is not the same as failing to finish. The difference is whether it was written down before it happened.

“What we decided
not to build, and who
we decided not to sell to.”

ONE SLIDE. EVERY FOUNDER. DEC 14.

Say it now so the cut list has a destination. It is the one part of today that every person in the room presents in four weeks, and knowing that changes how carefully they write it this afternoon.

⚠️ Confirm with Ryan before the session that this is agreed. It is currently a request, not a settled requirement. If he has declined it, cut this slide. The cut list stands on its own. Do not promise a showcase slot that does not exist.

INPUT · 10 MIN

Your rules are now
the constraint.

The first time your own rule is inconvenient.

OBEY IT
The rule was a decision you made with more time and less pressure than you have right now.
OR CHANGE IT, AND SAY WHY
Also a legitimate move. Systems get revised. Write down what changed and what made you change it.
SILENTLY BREAK IT
The third option, and the only wrong one. This is how a system stops being one.

A rule you have broken four times without noticing was never a rule. That belongs in the process book.

The rules were handed in an hour ago, which makes this concrete rather than theoretical. The interesting moment is not writing the rule. It is the first time obeying it costs something.

The process book is briefed next week. Flag it, do not teach it here. W09 is already full.

BREAK · 10 MIN

Back at 4:35.

Hand out the cut-list template on the way out.

STUDIO · 25 MIN

Re-run it.

Your map. Your evidence. The thing you actually built.

OPEN THE SEPTEMBER MAP
The real one. Do not redraw it from memory. The point is the difference, and memory edits the difference out.
MARK EVERY STAGE
Confirmed · wrong · never reached. Every stage gets one.
NO STAGE IS EXEMPT
Including the ones you are proud of. Especially those.

Circulate on “never reached”. It is under-used, because marking it means admitting you built something nobody got to. Ask: how do you know anyone reached this? Usually the honest answer is that nobody has tested it yet, which is itself a finding and goes into next week’s UAT.

Students who did no testing in W06 will find this harder. Their evidence is thinner but not zero. The prototype itself is evidence about what was hard to build.

STUDIO · 45 MIN

Now build.

The longest uninterrupted build block in the term. Protect it. No announcements.

Spend it on what survived.

THE STEPS MARKED CONFIRMED
These are the ones real people reach. They are worth finishing properly.
THE STATES YOU SKIPPED
Empty, loading, error, first-run. This is the unglamorous 40%, and it is what a demo breaks on.
NOT THE CUT ONES
If it is on the cut list, it is not what these 45 minutes are for.

Both instructors circulate. The most useful question is “is this on your cut list?” A student building something they cut twenty minutes ago has not really cut it, and finding that out now is worth more than any critique of the work.

CLOSE · 30 MIN

Pin it up.
Dated.

Eighteen cut lists on the wall.

DATED AND SIGNED
Today’s date on every one. Photograph it before you leave. You will want it for the process book.
ONE LINE OUT LOUD
The cut you found hardest, and what evidence made you make it.
“NOTHING” IS AN ANSWER
If your map showed no gaps at all, we look together at whether the map is honest or the evidence is thin. Usually the second.

Keep the one-line round fast: eighteen people, ten minutes. The hardest cut is the right prompt because it surfaces the cuts made from evidence rather than convenience.

The handoff. Say it in these words.

“You each leave today with a dated cut list. Next week’s standup is that list checked against reality, and in four weeks a panel will ask you what you decided not to build. Same answer all three times. That is the point. If it changes, that is fine, but the change gets written down too.”

6:10, not 6:14. W09 is jointly owned and already carries four topics. Do not add to it from here. What W08 owes it is one artifact in one form, and this sentence is that handoff.

Bring the list. →

W09 · MON 23 NOVBUILD · UAT LIVE

Confirm every submission is in before they leave, and that anyone whose gate failed has fixed it. A submission that goes home unfixed tonight is a marking problem for two people in seven days.

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